Director of Sales & Business Development

Location: Salt Lake City, UT
Reports to: President/Owner
Base Salary: $135,000–$150,000
Target Total Compensation: $195,000–$210,000, with additional upside for exceeding goals

About SRV

SRV is a growing commercial refrigeration and HVAC/R company providing service, maintenance, construction, equipment replacement, and project solutions to commercial and industrial customers. We are building a scalable sales organization to support our continued growth across the Mountain West.

The Role

SRV is hiring a Director of Sales & Business Development to build and lead our business-development function and manage the company’s sales organization. Initially, this will be a hands-on position focused on winning new customers, developing strategic accounts, and creating a repeatable sales process.

As the company grows, the Director will recruit, coach, manage, and lead a team of business-development representatives and account managers. This includes establishing sales goals, managing performance, developing team processes, and creating accountability across the sales organization.

This is an opportunity to build a sales organization from the ground up while remaining directly involved in important customer relationships and sales opportunities.

Responsibilities

• Develop and execute SRV’s commercial refrigeration and HVAC/R sales strategy.

• Identify, pursue, and close new business with multi-site operators, facility managers, property managers, general contractors, developers, and commercial building owners.

• Grow preventive-maintenance agreements, service relationships, equipment replacements, retrofit projects, and construction opportunities.

• Personally manage strategic accounts and complex sales opportunities.

• Build and maintain a qualified sales pipeline using SRV’s CRM.

• Establish sales stages, forecasting standards, KPIs, account plans, and reporting.

• Set sales goals and performance expectations for the sales organization.

• Manage sales team performance through regular pipeline reviews, one-on-ones, coaching, and accountability.

• Recruit, onboard, train, and lead business-development representatives and account managers as the team grows.

• Partner with estimating, service, construction, and operations to develop proposals and ensure successful project handoffs.

• Maintain pricing and gross-margin discipline throughout the sales process.

• Develop SRV’s sales playbook, territory structure, and account-ownership rules.

• Establish consistent sales processes, communication standards, and best practices across the team.

• Represent SRV at customer meetings, industry events, and trade associations.

Qualifications

• Seven or more years of B2B sales or business-development experience.

• Experience in commercial refrigeration, HVAC/R, mechanical contracting, facility services, construction, or a related technical-services industry.

• Demonstrated success developing new accounts and closing complex service or project opportunities.

• Experience selling preventive-maintenance agreements and recurring service relationships is strongly preferred.

• Strong understanding of gross margin, pricing, contracts, and sales forecasting.

• Experience building sales processes, implementing CRM discipline, and coaching or managing salespeople.

• Experience recruiting, developing, and holding sales team members accountable is preferred.

• Existing relationships with commercial and industrial customers in the Mountain West are preferred.

• Ability to travel regionally for customer meetings and industry events.

• Valid driver’s license and acceptable driving record.

What Success Looks Like

Within the first year, the Director will:

• Establish SRV’s sales strategy, target markets, CRM process, and reporting cadence.

• Build a healthy and measurable pipeline of qualified opportunities.

• Win profitable new service agreements, strategic accounts, and project work.

• Create a consistent handoff process between sales, estimating, and operations.

• Establish clear sales goals, performance expectations, and accountability standards.

• Develop a hiring and team-development plan for SRV’s business-development and account-management positions.

Compensation & Benefits

• Base salary of $135,000–$150,000, depending on experience.

• $60,000 target annual incentive, with additional upside for exceeding gross-profit and recurring-service goals.

• Target annual cash compensation of $195,000–$210,000.

• Company vehicle or vehicle allowance and fuel reimbursement.

• Medical, dental, vision, life, and disability insurance.

• 401(k) plan.

• Paid time off and paid holidays.

• Phone, laptop, and approved business expenses.